Rating or Review sites are websites that allow you to vote on, rate or provide a review of products, web sites, services, companies, people, etc.

Why are ratings and reviews valuable? The use of ratings and reviews on your business website increases your customers trust in using your website and confidence in your brand. The ratings and reviews feature can help to establish a customer community giving your customers a way to interact with you. Your customer’s interactions and comments can be a reliable feedback mechanism to help you improve your product or service.The use of online ratings and reviews will reveal under-performing products and unexpected stars, thus giving you information and trends to use in your marketing. This is a highly measurable feedback mechanism that engages customers, gives them control, and gives you quantifiable results.

Tips:

• Get your product, service or store rated and reviewed (ratings service) on ratings sites. This also increases search engine rankings.
• Add Ratings and Reviews systems to your website.

Resources: Get rated

• Bazaarvoice – Bazaarvoice captures their opinions, questions, and stories to help organizations like yours gain sales, operational efficiencies, and – ultimately – real cultural change.
• Epinions – read and write reviews on millions of products and services
• BizRate – the BizRate consumer feedback network that collects millions of consumer reviews of stores and products each year.
• Rating System -Add Rating & Review and Q&A Solutions to your website, quickly and easily, without expensive software or custom programming.